De Beers nagomilao najveću zalihu dijamanata od financijske krize 2008.
The article discusses the challenges facing the diamond industry, primarily due to a confluence of factors:
* Lab-grown diamonds: Increasing competition from affordable, ethically-sourced lab-grown diamonds is eroding the market share of natural diamonds.
* Pandemic slump: The COVID-19 pandemic's impact on global economies and a decline in weddings (a key driver of diamond demand) has significantly reduced sales.
* China's slowdown: Weakening demand from China, the world's largest diamond market, further hampers the industry's recovery.
These factors have led to a substantial stockpile of diamonds at De Beers, the world's largest diamond producer by revenue, causing them to slash production and reduce prices at recent auctions.
The article highlights the existential threat posed by lab-grown diamonds and the need for De Beers to adapt to changing consumer preferences and market dynamics to remain dominant in the industry.
The article discusses the challenges facing the diamond industry, primarily due to a confluence of factors: * Lab-grown diamonds: Increasing competition from affordable, ethically-sourced lab-grown diamonds is eroding the market share of natural diamonds. * Pandemic slump: The COVID-19 pandemic's impact on global economies and a decline in weddings (a key driver of diamond demand) has significantly reduced sales. * China's slowdown: Weakening demand from China, the world's largest diamond market, further hampers the industry's recovery. These factors have led to a substantial stockpile of diamonds at De Beers, the world's largest diamond producer by revenue, causing them to slash production and reduce prices at recent auctions. The article highlights the existential threat posed by lab-grown diamonds and the need for De Beers to adapt to changing consumer preferences and market dynamics to remain dominant in the industry.
